Équité Poker: a tournament that turns the tablesThursday 8 March 2018
Femmes en créa presented Équité Poker, its first-ever event, on March 8, 2018. Participants in this poker tournament played with a deck in which the Queen and King have equal value! Presented in partnership with Lg2, Les Enfants and Infopresse, this event sought to bring everyone in the Quebec advertising industry together, in the interest of spending quality time with our peers and reflecting on the role that women play in our creative field.
FEC’s goal was to highlight how unconscious bias impacts our everyday lives, influencing the behaviour of both men and women, without our always being aware of it. And by extension, how it influences the structure and functioning of our agencies.
→ Watch the recap video here